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Amazon FBA Analysis Blog

  • How Do You Eat an FBA Elephant?

    Opportunity eyes are often too big to stomach. A few years ago I tried to eat an elephant in one bite. A terrific opportunity was presented to me ...
  • The Goldilocks Zone of Amazon FBA Sell Through

    Where can you start to get FBA metrics “just right”? If you are an Amazon seller like me, you spend a lot of time looking at your Amazon Inventory...
  • Getting Ahead of the 8 Ball: What We’ve Learned as an Amazon Seller

    If you only react to your FBA metrics as opposed to understanding and planning ahead for them, you’ll always lose the game. We began our Amazon jo...